MMVP2605 Corporate Video Production

In this course students will be introduced to the various ways video is used to increase communications and solve training problems in business and industry. Students will complete a training tape and a marketing/promotional video.

Credits

4

Prerequisite

MMVP1511 with a grade of "C" or better and MMVP1600 with a grade of "C" or better or instructor approval

Course Requirements and Evaluation

Refer to Course Syllabus for detailed information regarding the requirements and evaluation standards for this course. The Course Syllabus will be distributed the first week of the course.

Learning Outcomes

The following outcomes will be addressed in the course:
Identify the basic video concepts and terms
Compare the video producer requirements in the workplace
Identify equipment to be used in a remote location
Set up equipment in a remote location
Determine and use video production budgeting procedures
Evaluate different treatment writing styles
Create scripts for a corporate training video
Evaluate different methods of visualization for a corporate training video
Create a production book
Identify the target audience for various video production efforts
Write a three-minute sales script
Produce and direct a three-minute sales promotion video

Text and References

A list of textbooks required for this course is available at the bookstore.

Course Scheduling

The scheduled hours of instruction include sixteen hours for each lecture credit, thirty two hours for each lab credit and forty hours for each credit of supervised occupational experience (SOE). Lecture credit may include formal or impromptu lectures, demonstrations or discussions with the entire class or with small groups or individuals. Refer to the Credit Details section of this course outline for the credit breakdown.

Accommodations Statement

Disability Services assists students with disabilities who need accommodations to access programs, services and college activities.  If this applies to you, please contact the DS Office on your campus to initiate the accommodations process. 
Brooklyn Park Campus - 763-488-2477
Eden Prairie Campus – 952-995-1544

Campus

Brooklyn Park Campus 952-995-1300

Credit Details

lecture:

3

lab:

1