BUSN1020 Introduction to Selling
This course covers the role of sales in the economy, the importance of a positive sales attitude, the basic steps of a sale, and how the salesperson is viewed as a representative of a company. The student will be required to conduct a sales presentation to a buyer of a product.
Prerequisite
Qualifying score on writing assessment test OR
ENGL0930
Course Requirements and Evaluation
Refer to Course Syllabus for detailed information regarding the requirements and evaluation standards for this course. The Course Syllabus will be distributed the first week of the course.
Learning Outcomes
The following outcomes will be addressed in the course:
Identify customers
Prepare sales objective
Prepare sales presentation strategy
Demonstrate interpersonal skills
Identify customers` needs/wants/motives
Assess customers` needs/wants/motives
Apply questioning and listening skills
Answer question objections
Present product/service features/advantages/benefits(fab)
Apply closing techniques
Prepare sales forms
Text and References
A list of textbooks required for this course is available at the
bookstore.
Course Scheduling
The scheduled hours of instruction include sixteen hours for each lecture credit, thirty two hours for each lab credit and forty hours for each credit of supervised occupational experience (SOE). Lecture credit may include formal or impromptu lectures, demonstrations or discussions with the entire class or with small groups or individuals. Refer to the Credit Details section of this course outline for the credit breakdown.
Accommodations Statement
Disability Services assists students with disabilities who need accommodations to access programs, services and college activities. If this applies to you, please contact the DS Office on your campus to initiate the accommodations process.
Brooklyn Park Campus - 763-488-2477
Eden Prairie Campus – 952-995-1544
Campus
Brooklyn Park Campus and Eden Prairie Campus: 952-995-1300
Credit Details